DANA Holding Company, Author at aftermarketNews
Bridging the Parts “Knowledge Gap” with Smarter E-Commerce Tools

From three-ring binder catalogs to simple Year/Make/Model digital lookup platforms, the evolution of how service technicians, automotive enthusiasts, and seasoned parts distributors identify and access parts could be viewed as slow – and even stagnant – until now. So, what’s driving this change? Today’s top aftermarket parts manufacturers are finally ramping up online tools –