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Audio Interview: Key Skills Your Global Team Needs During A Product Launch

This audio interview features Dave Mattson, CEO and president of Sandler worldwide headquarters.


Dave Mattson’s latest Audio Interview, “Key Skills Your Global Team Needs During Product Launch,” features Dave Mattson, CEO and president of Sandler worldwide headquarters. Mattson is a best-selling author, sales and management thought leader, keynote speaker and leader for training events around the world.

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In this 10-minute Audio Interview, Mattson discusses:

  • What would you do, pre-launch?
  • What do people forget during the launch?
  • Why do product launches usually take longer than planned?
  • What is one thing you could do to improve?

As CEO and President of Sandler worldwide headquarters, Mattson oversees the corporate direction and strategy for the company’s worldwide network of operations including sales, marketing, consulting, alliances and support. His key areas of focus are sales leadership, strategy and client satisfaction.

Under Mattson’s leadership, the Sandler organization expanded domestically and internationally to more than 250 offices in 32 countries around the world. He added numerous program offerings to Sandler’s training portfolio, including enterprise selling, leadership and customer service programs, along with Sandler Certification, the first measurable, skills-based sales certification in the industry.

Click here to listen to the Audio Interview. is the leading global business intelligence source for the automotive industry, connecting the worldwide auto supplier industry with the resources to effectively do business globally. Through the website, auto supplier executives can find insight, solutions and strategies focused on doing business in the world’s top automotive markets. Sister site, Global Business Professor is the leading online education company helping corporate professionals and business school students learn practical, up-to-date international business skills. Global Business Professor offerings include on-demand seminars from practicing experts around the world, audio interviews, online courses, reports, studies and international business eJournals.


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