Associations Turn to Social Networking Sites - aftermarketNews

Associations Turn to Social Networking Sites

Two automotive aftermarket industry associations are turning to social networking sites as the latest avenue to reach out to the world.

Two automotive aftermarket industry associations are turning to social networking sites as the latest avenue to reach out to the world. Last week, the Car Care Council announced it has set up a profile on Facebook, as another means to educate drivers about the benefits of caring for their vehicles. By signing up to become a fan of the Car Care Council on Facebook, motorists can receive information on such topics as how investing a little now to keep their vehicle in safe working order can save a lot of money in the long run.

“Through Facebook, we are able to reach younger motorists who regularly communicate through social networking sites,” said Rich White, executive director of the Car Care Council.  “In addition, we are reaching an even greater audience of vehicle owners of all ages who are interested in protecting their investment.  Now, more than ever, car owners will benefit from adding years of reliable life to their vehicles, saving the cost of new car payments and higher insurance rates.”

Fans of the Car Care Council will receive timely, relevant information to help them best care for their vehicles. They can view monthly Car Care Minute videos, order a free copy of the popular Car Care Guide and find a repair shop or auto parts store nearest to them.  In addition, during these tough economic times, the Car Care Council will share ways to drive smart and save money.  

To become a fan of the Car Care Council on Facebook, log onto go to or search the site for the Car Care Council.  

The Mobile Air Conditioning Society (MACS) Worldwide now has a group page on the professional networking website MACS said the primary purpose for the group page is to help its members find employment in these tough economic times by making connections with other members who are connected to MACS’ group page. It is also a place for discussion on technical topics and issues of interest to our industry. The page is managed by MACS Worldwide staff.

There is no charge to join and create a profile page or to link to the MACS group page. To find the MACS Worldwide group page go to Select the search for groups and search for Mobile Air Conditioning Society.


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