Automotive Parts Associates (APA) announced it welcomed Good Guys Auto Parts as its newest shareholder member of the APA family.
Good Guys Auto Parts is a distributor of automotive aftermarket and OE parts servicing Iowa City and the surrounding areas, according to APA. Founded in 2009 by Rich Echternacht, Good Guys partners with more than 20 banner customers.
“We are excited to bring in Rich and his company,” said APA President Steve Tucker. “Good Guys brings new geographic coverage to APA as well as Rich bringing a wealth of experience in Information Technology and Marketing. 2023 is starting off strong!”
“This partnership better positions us to elevate our dedication to high-quality branded products, outstanding service, marketing programs and technology that is focused on the needs of our customer,” said Rich Echternacht, owner of Good Guys Auto Parts.