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American Petroleum Institute’s Motor Oil Matters Program Calls For Consumers’ New Year ‘Car-Solutions’

Facebook campaign continues MOM’s effort to educate consumers about the benefits of using high-quality motor oils.

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WASHINGTON – Motor Oil Matters (MOM) recently launched its “New Year’s Car-solution” sweepstakes, a Facebook promotion to encourage car and truck owners to resolve to use high-quality motor oil in their vehicles in 2014. Those who share their resolution with MOM have a chance to win a pre-paid $100 gift card.
 
Motor Oil Matters is a consumer education and industry watchdog program run by the American Petroleum Institute, established to stress the benefits of quality motor oils and bring together consumers and all parts of the motor oil business to ensure drivers get the right motor oil for their cars and trucks.
 
“MOM created this sweepstakes to continue the push to educate car and truck owners in a fun, interactive way about the importance of using high-quality motor oil and its importance to their second largest investment: their vehicle,” said Kevin Ferrick, API’s Engine Oil Licensing and Certification System manager. “Proper engine maintenance, particularly regular oil changes using oils that meet specific performance standards, is pivotal to the overall health of your vehicle, especially in harsh weather like many of us are experiencing.”
 
Running now through Jan. 14, consumers can enter the sweepstakes by logging on to the Motor Oil Matters Facebook page (www.facebook.com/MotorOilMatters) and posting a comment on that day’s “New Year’s Car-solution” Sweepstakes Facebook post*. Ten lucky winners will be determined through a random drawing to be held soon after the sweepstakes close.
 
The sweepstakes aims to inspire motorists to set resolutions related to their vehicle this year while reinforcing MOM as a resource for timely, important information on car care and engine maintenance.
 
For more information concerning Motor Oil Matters and the “New Year’s Car-solution” Sweepstakes, visit www.MotorOilMatters.org.
 
*No purchase necessary to enter or win. A purchase will not improve your chances of winning. Internet access is required. Limit one (1) entry per person, per email address. Multiple entries will be counted as not valid.

 
 

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