Aftermarket Auto Parts Alliance Signs Multi-Year Agreement for Use of Activant E-Cat - aftermarketNews

Aftermarket Auto Parts Alliance Signs Multi-Year Agreement for Use of Activant E-Cat

The Activant PartExpert eCatalog features detailed application data covering approximately nearly 5 million parts from nearly 1,600 manufacturers.

LIVERMORE, Calif. – Automotive Aftermarket Parts Alliance has signed a multi year agreement to use the Activant PartExpert electronic catalog and Activant Cover-to-Cover graphical eCatalog module from Activant Solutions Inc. The agreement covers Alliance shareholder businesses and thousands of Auto Value and Bumper-to-Bumper stores across the U.S. and Canada.

The Activant PartExpert eCatalog features detailed application data covering approximately nearly 5 million parts from nearly 1,600 manufacturers. Activant’s industry-leading parts data undergoes intensive validation before being combined with a variety of innovative value-added tools, such as Vehicle Identification Number (VIN) lookup and automatic Activant OE Carry-Forward feature. The Activant Cover-to-Cover module includes millions of product images as well as part specifications, installation instructions, warranty information, manufacturer technical service bulletins, OE cross-reference numbers and other important details that help counter professionals add value to virtually every sale.

“Activant’s comprehensive parts data and the innovative tools built into the PartExpert and Activant Cover-to-Cover catalog products help make Auto Value and Bumper-to-Bumper counter professionals the very best in the industry,” said Alliance President and CEO Richard Morgan.

Activant Senior Vice President and General Manager, Automotive, Thomas Aliotti said the agreement reinforces Activant’s leadership in delivering accurate, timely data to the aftermarket’s premier distribution organizations. “We are very pleased to continue our strong relationship with the Alliance and its shareholder members,” he said. “Our parts data and electronic catalog products represent a significant competitive advantage in today’s aftermarket. The Alliance is leveraging this advantage to target and achieve strong sales growth and exceptional levels of customer satisfaction and loyalty.”

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