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ACC Annual Conference To Feature Design Thinking Workshop

If you are a marketing and communications professional in the automotive aftermarket, don’t miss the opportunity to learn about the latest marketing trends hitting the aftermarket industry while networking with your peers. 

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The Automotive Communications Council (ACC) will hold its 2018 annual conference in Louisville, Kentucky, at the Hyatt Regency Louisville. The event will begin with an informal reception on the evening of Monday, March 26, 2018, welcoming all attendees of the conference. If you are a marketing and communications professional in the automotive aftermarket, don’t miss the opportunity to learn about the latest marketing trends hitting the aftermarket industry while networking with your peers. 

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Among the topics on the agenda for the 2018 ACC Annual Conference is a Design Thinking Workshop, hosted by Kale & Flax. Unlock the potential of your marketing efforts with this human-centered design workshop. All of your marketing should be designed to connect and communicate effortlessly so that the experience isn’t even felt or understood by the user. Good design is beautiful, but great design is nearly invisible, according to Kale & Flax. That is why it is important to design lean, modular user interfaces that allow users to find the information they are looking for, while developing a strong relationship with our brands. The design process is human, so it begins with your team.

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There is still have time to register at the early-bird rates for the 2018 Annual Conference in Louisville March 26-28. The early-bird registration fee is $450 for ACC members, and $550 for non-members. After Feb. 26, the conference fee will increase by $100. For registration and more information, click here. http://www.acc-online.org/meeting/

 

Hotel reservations should be booked directly with the hotel, accessible at: Hyatt Regency Downtown Louisville. https://aws.passkey.com/gt/214627388?gtid=ac46e23d6a501d2df6488317742e0cfb

 

 

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