The AAM Group, one of the largest program distribution groups in the SEMA marketplace, has created quick-start guides for Facebook Business, Google My Business and Instagram — three of the most popular, effective and far-reaching social media platforms for marketing local businesses. These short articles are posted under the “Resources” tab on each of The AAM Group’s program websites: PartsPro.com, PerformanceCorner.com and TotalTruckCenters.com.
The AAM Group says it is committed to helping local aftermarket retailers and installers find more business success at the local level by engaging today’s powerful marketing drivers. With independent business owners citing a lack of time, expertise and staffing as barriers to doing their own marketing, the guides quickly walk users through the process of creating their own social media presence across the aforementioned platforms. They include information such as the benefits of signing up, getting started, first steps to take and tips for getting the most out of each service.
These guides are provided at no charge, with no sign-in or commitment required.