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AAM Group Creates COVID-19 Social Media Posts For Resellers

These new posts cover several topics that relate to the products and services offered by automotive aftermarket businesses.

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Understanding that automotive aftermarket businesses will need to speak differently to their customers during the COVID-19 event, The AAM Group has added a special series of social media posts to its ReadyPosts service that speaks directly to consumers about the pandemic in the context of our industry. ReadyPosts is a free library of social media content written by The AAM Group that resellers can reuse in their own digital marketing.

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These new posts cover several topics that relate to the products and services offered by automotive aftermarket businesses, including the following:

  • Their stores are still open
  • The availability of private appointments and free in-store pickup
  • Teaching home-bound children about the joy of automobiles
  • Discovering the freedom in getting away from it all in a vehicle
  • Enjoying social distancing by driving to remote locations
  • Tackling that garage project you’ve been putting off
  • And many more

To access this special content, registered Insight users should go to the ReadyPosts portal and filter results by checking the “COVID-19” box on the left-hand side of the page. Resellers who would like access to the Insight account system and ReadyPosts can register for free at https://theaamgroup.com/signup.

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