Zubie, a leading connected-car platform and telematics provider serving enterprises, small businesses and consumers, has partnered with major auto manufacturers to leverage its repository of data and analytics, aiming to enhance the manufacturers’ understanding of vehicle performance and reliability.
The Zubie platform, with an active deployed vehicle base and technology that works in almost any car, offers aggregated data that reflects hundreds of millions of driven miles. The company says this provides a unique perspective on cars on the road – down to the specific model – that is otherwise not available to carmakers.
Zubie has recently entered into an agreement to provide select aggregated data to a top tier global auto manufacturer, and is in discussions with others.
Zubie’s data, collected as frequently as every second, includes various aspects of vehicle performance such as RPM, miles driven, speed, battery voltage, engine diagnostics and other elements. Zubie aggregates this data, and further augments it with information such as location, weather and traffic. This data aggregation and analysis helps paint a clearer picture of vehicle performance, and wear and tear under different driving conditions. In accordance with Zubie’s privacy commitment and policies, the company says the data aggregation utilizes advanced cleansing techniques to ensure that no customer’s private information is shared.
“The promise of the connected car has always been the ability to collect and utilize detailed but anonymous data on a mass scale for many purposes including making cars more reliable and driving more safe,” says Prag Shah, Zubi’s chief operating officer. “Achieving the level of scale and depth that makes our data meaningful to carmakers is a major milestone for Zubie.
“Automakers are under increasing pressure to speed up product development cycles and continually improve quality,” said Shah. “Our data aggregation and analytics capabilities meet their needs by helping them understand performance and diagnostics of specific models in real world usage.”
Since its market entry in 2012, Zubie has launched award-winning connected-car products for the enterprise, small-to-medium business fleet and consumer sectors. The company also has extended its platform to developers and partners through its ZinC Open API platform.
