Yokohama Rubber Co. Celebrates 100th Anniversary

Yokohama Rubber Co. Celebrates 100th Anniversary

A century ago, Yokohama opened for business with one facility and began producing rubber-based products such as belts, hoses and, of course, tires.

A century ago, The Yokohama Rubber Co. Ltd. (YRC) opened for business with one facility and began producing rubber-based products such as belts, hoses and, of course, tires.

One hundred years later, Yokohama has evolved into a $6 billion global brand, manufacturing technologically advanced, environmentally sensitive world-class products for a variety of industries, including the automotive, marine, aerospace and golf markets. Today, Yokohama has facilities in 120 countries and employs more than 20,000 people worldwide.

“This is a remarkable achievement for Yokohama,” said Hideto Katsuragawa, YRC member of the board and senior managing officer, CEO of Yokohama Corp. of North America (YCNA) and CEO of Yokohama Tire Corp. (YTC) in the United States. “Yokohama has succeeded for 100 years through pioneering technology and innovation.”

Yokohama entered the U.S. market in 1969 with the establishment of YTC, which was first based in Montebello, California. YTC’s steady growth in the U.S. led to the opening of several facilities, including tire manufacturing plants in Salem, Virginia and West Point, Mississippi, as well as a recently opened Technical Development Center near Charlotte, North Carolina; several distribution centers, including a new major facility in Chino, California; and Yokohama’s new U.S. headquarters in Santa Ana, California.

Outside of the U.S., Yokohama’s North American presence includes facilities in Canada and Mexico.

Katsuragawa added that Yokohama’s first 100 years are only the beginning. “We’re proud to celebrate 100 years of continuous growth in tire innovation but we are not resting. We are on the move, and look forward to our next 100 years of being the best manufacturer and supplier in the rubber and tire industry.”

A full Yokohama company timeline and history is available here.

You May Also Like

Dana Participating in Easter Jeep Safari

The event will take place in Moab, Utah, March 23-31.

Dana to Participate in Easter Jeep Safari 2024

Dana Incorporated will participate in Easter Jeep Safari 2024, held March 23-31 in Moab, Utah. Dana products will be on site and available for demonstrations.

“At Dana, we are committed to rigorously testing and validating our products in the most challenging conditions to guarantee superior quality, durability, and performance,” said Bill Nunnery, senior director, sales and marketing, global aftermarket for Dana. “Easter Jeep Safari features rugged trails that offer us an ideal terrain for product trials. The event also gives us the opportunity to engage with Jeep enthusiasts and understand how we can enhance their off-road experiences through vehicle customizations.”

ZF Aftermarket Releases 80 New Parts

The latest additions expand coverage to more than 5 million vehicles in operation.

ZF Aftermarket Releases 80 New Parts
Schaeffler Highlights ESG Progress in 2023 Sustainability Report

Schaeffler is currently focusing on seven key ESG goals in the implementation of its sustainability strategy.

Schaeffler 2023 Sustainability Report
CMA, DoubleCoin to Showcase Long-Haul Steer Tires at MATS

Company reps will be on-site to answer questions, schedule meetings and coordinate a raffle of outdoor sporting equipment in booth #11140.

tire-distribution-outlook-tire-rack
GB Reman to Host Jackpot Giveaway Winner at Long Beach Grand Prix

Jon Hetzel, owner of Hesski ServiCenter in Levittown, Pennsylvania, will join GB Reman in the company’s hometown next month

GB Reman to Host Jackpot Giveaway Winner at Grand Prix of Long Beach

Other Posts

Yokohama to Build New Tire Plant in Mexico

The facility is set to begin production in early 2027, with a planned annual output of 5 million tires. 

Yokohama Tire Plant Mexico
Bendix Surpasses Worker Safety Goals

Bendix says its Total Case Improvement Rate improved since 2022.

Bendix Announces Worker Safety Statistics
New Rislone ‘DEF Crystal Clean’ Clears P20EE Codes

The product scrubs away crystal contaminants from the selective catalytic reduction systems of diesel cars, trucks and SUVs.

New Rislone DEF Crystal Clean Diesel DEF & SCR Emissions System Cleaner Announced
SMP Announces New Oil Filter Housing Kits

The kits feature multiple design improvements to prevent leaks, according to SMP.

SMP Announces New Oil Filter Housing Kits