TRICO Force wiper blades, a premium, high-performance beam blade line manufactured by Trico Products Corp., will be featured on a new episode of the television show “Two Guys Garage,” premiering at 2 p.m. ET on Friday, June 24 on MAV-TV. The episode will have encore airings that day at 5 p.m., and at 8:30 a.m. and 11:30 a.m. on Sunday, June 26.
“Two Guys Garage” is a television series hosted by longtime automotive industry professionals, Kevin Byrd and Willie B, covering all aspects of vehicle repairing, customizing and restoring. The hosts perform product demonstrations and installations on a wide variety of import and domestic cars and light trucks, and show viewers the right way to execute modifications with hands-on projects throughout the season.
The TRICO Force line features the patented VorTec aerofoil that controls airflow and transfers wind force downward to provide maximum contact between the wiper blade and windshield. The product will be showcased during the “Break Room Feature” of the episode, which is a segment of the show when the hosts stand behind a counter lined with automotive products to give their individual take on the features and benefits of each.
“Partnering with ‘Two Guys Garage’ provides a great opportunity to educate the automotive DIY audience about driver safety and appropriate wiper blade change intervals,” said Dawn Gonzalez, brand manager at Trico Products Corp. “The show also serves as an excellent channel to increase product awareness and drive demand for TRICO Force wiper blades at the retail level.”
