partnerships Archives - aftermarketNews
Pat Musi Racing Engines, Edelbrock Group Extend Partnership

Product development will continue to be a key part of the relationship, the companies stated.

Continental Tire Partners with Universal Technical Institute

The collaboration includes campus and curriculum aides to each of UTI’s 15 locations across the nation.

Transtar Industries Partners with Meineke Franchises

Transtar will support Meineke with its expansive product portfolio and nationwide distribution network.

XPEL Selected as Exclusive Supplier to Rivian Automotive 

XPEXL will provide for the automaker’s new paint protection film factory-direct program.

Multiparts Direct Joins The Pronto Network

Multiparts Direct leverages e-commerce fulfillment sales volume to support a larger and wider offering of SKUs.

VP Racing Fuels to be Factory-Fill Partner to Zenvo Automotive

VP Racing Fuels will be the company’s official fuels and technical fluids partner.

Alltech Automotive Taps GAIN Aftermarket for Marketing & PR

GAIN Aftermarket is led by aftermarket industry veterans Arnie Fox and Steve Durning.

Motor Supply In Exclusive Diamond Partnership with ATI

ATI’s Annual Partner Program with key suppliers brings maximum value to the ATI membership base.

Malco Automotive Partners with The Motorsports HOF

Malco Automotive Products is now titled the “Official Detailing Products of The Motorsports Hall of Fame of America.”

Driven Racing Oil Seeks New Content-Driven Partnerships

The new program aims to build a team of grassroots motorsports athletes, enthusiasts and content creators.

Royal Purple Now in 3rd Year of Partnership with Formula DRIFT

Royal Purple will continue for a third year in 2022 as the Official Oil of Formula DRIFT.

ASE Partners With Industry Leaders on Innovative Programs

ASE says it will leverage the vast experience of these companies to recruit, nurture and inspire the next generation of service professionals.