Guest Commentary Archives - Page 2 of 10 - aftermarketNews
Commentary: Sales Is A Partnership

Regular contributor Dr. John Passante and KYB’s Mike Fiorito break down the critical elements to a successful partnership.

Commentary: Questions To Ask About The Future Of Your Business

The dramatic economic downturn has caused many to wonder if they should proceed with plans to sell or try to hang in there.

Commentary: The Time Is Now To Be A Braveheart Leader

In the movie “Braveheart,” William Wallace (Mel Gibson) uses emotion and standards to lead his troops (employees).

Looking For The Positive Side Of The Covid-19 Crisis

There has been an uptick in technicians engaging in technical training on the Underhood Service website.

Commentary: Character Counts

Having high character during times of stress defines us, says Dr. John Passante.

Commentary: Is Passion A Business Term?

Passion inspires us and others to invest time and energy on a constant basis and becomes a part of our identity.

Commentary: When Is The Last Time You Thought Like A Customer?

According to Bain and Company at Harvard Business School, “Eighty percent of companies believe they deliver a superior customer experience, but only eight percent of their customers agree.”

The Herman Trend Alert: Parallel Reality

Delta Air Lines will be testing “Parallel Reality” on 100 customers later this year at Detroit Metropolitan Airport.

Commentary: The Golden Content Engagement Rule

Would your customers be able to identify your brand or product if your logo wasn’t on it?

Commentary: Attitudes Toward AVs Take A Turn

Sobering attitudes toward autonomous vehicles see long-term forecasts cut by almost half, according to GlobalData.

Guest Commentary: The Moment Of Impact

Leadership impact reinforces the notion that someone believes in you – more than you believe in yourself.

Guest Commentary: Time To NOT Act Your Age

It appears that we are taking the command to act our age too seriously. We seem to be smiling and laughing less. Of course, as adults we are in fact responsible for our actions. However, our age is what we keep in our head and our heart.