Service King Collision Repair Centers has announced the organization officially eclipsed another milestone by surpassing 250 successful hires through its ongoing veterans initiative, Mission 2 Hire.
Mission 2 Hire is Service King’s official veterans outreach campaign actively recruiting and hiring U.S. Armed Forces veterans, military spouses and active duty personnel. The initiative continues to outpace its original goal of 500 hires in five years after launching in May 2015. In fact, Service King says it is currently more than six months ahead of schedule to meeting its goal and now officially beyond the halfway mark of completing its mission.
“Mission 2 Hire continues to be a remarkably rewarding experience for the entire Service King family,” said Jeff McFadden, Service King president. “Armed Forces veterans and military families have sacrificed so much to safeguard our freedoms and liberties. It’s our mission to combat the staggering unemployment rate facing veterans as they return home from combat. We’re committed to prioritizing that effort through Service King’s Mission 2 Hire.”
The initiative kicked off at a time when more than 500,000 U.S. Armed Forces veterans were facing unemployment across the U.S., according to the Bureau of Labor Statistics.
Armed Forces veterans, military spouses and active duty personnel interested in career opportunities at Service King are encouraged to visit Mission2Hire.careers to learn more about available positions across the organization. The custom-built website provides detailed information on available positions at Service King and even matches those positions with skill sets common to various military roles.
Service King has actively promoted Mission 2 Hire through several high-profile advertising platforms, including Super Bowl 50 in 2016, with an award-winning 30-second radio spot narrated by nine-year U.S. Army Veteran Jeremiah Kuehl – a service adviser at Service King’s Pasadena, California, repair center. The spot won Westwood One’s annual Super Bowl Sound Awards for creative excellence as voted upon by listeners nationwide.
In addition, the organization recently released an online spot featuring Kuehl who describes his experience of joining Service King through Mission 2 Hire. The 30-second video is currently being featured on YouTube as a pre-roll sponsored content, and cable on-demand programming.
Service King also will dedicate more than 100 digital billboards across the country to spreading the message of Mission 2 Hire and career opportunities available at Service King for unemployed veterans and family members.