DENSO Announces Motorsports Sponsorships for 2008
KARIYA, Japan – DENSO has announced its motorsports sponsorship plan for the 2008 season. DENSO will continue to sponsor teams participating in the world’s top motor sports including FIA Formula One World Championship, FIA World Rally and FIM Road Racing World Championship. DENSO will also support Toyota Team SARD and Super GT. "We hope to
NABC’s “Leave Something Behind” Campaign Helps Generate Sponsorships for 70 Free Cancer Screenings
The National Auto Body Council (NABC) announced this week that the collision industry helped raise funds for 70 free prostate cancer screenings for patients that may not otherwise have been able to afford them. The total donation, $1,600, was raised over the course of the NABC board meeting and Collision Industry Conference (CIC) that took place on April 10-12 in Atlanta. NABC executives said the fact that the sum was raised in a relatively short time frame indicates the effectiveness of council’s ongoing “Leave Something Behind” campaign, which is dedicated to producing a tangible, positive impact on localities that host collision industry gatherings.
DENSO Announces 2005 Motorsports Sponsorships
DENSO Corp. has announced its motorsports sponsorship plan for the 2005 season. The company has been sponsoring motorsports since 1971. This year, DENSO is adding to the products supplied to motor sports teams with a new compact alternator for Panasonic Toyota Racing in Formula 1 and spark plugs to the Subaru World Rally Team in the World Rally Championship.
Value of IRL Sponsorships Grow, According to Report
According to a year-end Sponsors Report conducted by Joyce Julius and Associates, IRL IndyCar Series sponsors saw a 33 percent increase in the comparable value of their sponsorships during the 2004 IndyCar Series season. The report, which tracks exposures for all event telecasts during the season, found that the overall exposure value during the season was $303,536,815, up $76 million over 2003. It also found that overall television time increased by 7 hours, 13 minutes and 55 seconds, a 15 percent increase, while overall sponsor mentions were up 413, a 17 percent increase.
Maxxis Announces Sports Sponsorships
In conjunction with its global branding efforts, international tire manufacturer Maxxis International has become the “The Official Tire of the Houston Rockets.” The sponsorship agreement remains in effect for the balance of the 2004 NBA season. Maxxis has also announced its sponsorship of LPGA Tour Golfer Candie Kung for the 2004 LPGA season.
DENSO Increases Motorsports Sponsorships for 2004
Japan-based DENSO Corp. has announced it will co-sponsor two new teams for the 2004 racing season — Panasonic Toyota Racing team in Formula One (F1), and Subaru World Rally team. DENSO will also continue to support the Panasonic Toyota Racing team as a technical sponsor.
MACS Announces New Sponsorships for 2004 Convention
Four Seasons, a division of Standard Motor Products, has announced its sponsorship of “Crank it UP!” — the 24th annual Convention and Trade Show of the Mobile Air Conditioning Society (MACS) Worldwide. The convention takes place January 22-24 at the Caribe Royale All-Suite Resort in Orlando, Fla. Sanden International has announced its gold sponsorship of the event, bringing drag racing legend Big Daddy Don Garlits to the convention to present the keynote speech during a luncheon on Saturday, January 24th at noon. Garlits will speak on teamwork and working toward success.
Continental Tire Introduces New Products at GOLD Dealer Meeting
Company leadership also detailed updates to marketing and incentive programs.
New Sponsorship Opportunities for Auto Care Connect
Auto Care Connect, taking place May 5-8 in downtown Chicago, annually brings together professionals from across the auto care sector.
Automotive Hall of Fame Announces Class of 2024 Inductees
Six honorees whose efforts helped shape the automotive and mobility marketplace will be recognized.
