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Trends: How Much Value Does Your Business Get From Sponsored Events?

Sponsored event influence on new vehicle purchases has increased 300 percent in the past five years, according to Foresight Research. Could these numbers translate to auto parts and accessories?

Schrader’s TPMS Training Expert, W Rippetoe To Speak At AAPEX And SEMA Events

W Rippetoe will be giving TPMS tips and training at AAPEX Tech Talks and at SEMA’s TPMS at 10 seminar.

MAHLE Service Solutions Will Host AAPEX Meet And Greet Events With Eric ‘TheCarGuy’ And Charles, The ‘Humble Mechanic’

MAHLE Service Solutions recently announced Eric “The Car Guy” Cook and Charles “Humble Mechanic” Sanville as brand ambassadors to represent the division’s shop equipment to the automotive aftermarket.

Cooper Tire To Reach 10,000 Students At Manufacturing Day Events In October

While National MFG Day is officially Oct. 5 this year, the Cooper Manufacturing Experience will be offered to students throughout the month of October in Cooper communities.

Women In Auto Care Releases Schedule Of Events At AAPEX 2018

Celebrating success throughout the industry, the Women in Auto Care Awards and Press Conference will announce the winners of the 2018 Women of the Year Awards, which honor three women who are making exceptional contributions to the automotive industry, and also will announce the winners of the Automotive Communications Awards, which recognize companies and agencies that provide automotive information through outstanding advertising, marketing and public relations efforts.

New Mobile App Dedicated To Automotive Events

To submit an event on the MOTORin’ app, promoters can create an account after downloading the app. Once registered, promoters will be able to submit their events, along with details, a photo and a link to purchase tickets if desired.

Along For The Ride: Snapshots From Recent Industry Events

From Earth Day events at BPI and Bendix, to Stant’s 120th anniversary celebrations around the globe and the recent Pronto/Federated meetings, aftermarket professionals are out in full force networking, learning and making things happen.

Young Auto Care Network Group Announces 2nd Quarter 2018 Regional Meet-Up Events

The YANG Regional Meet-Up events serve as an opportunity for young professional leaders in the auto care industry to connect and socialize with their industry peers on a localized level.

ETI Hires Julianne Sweet As Marketing And Events Manager

Sweet (pictured) will be responsible for directing the institute’s marketing programs, activities and events.

Investor Takeaways From CES And NAIAS Events

In this audio interview from Global Business Professor, David Leiker, senior research analyst of global auto and truck markets at Baird, talks about CES and NAIAS and shares his thoughts for the global industry in 2018.