IMR Inc. Renews Partnership with Automotive Aftermarket Suppliers Association
Company serves as primary sponsor of 2010-2011 ‘Automotive Aftermarket Status Report.’
IMR Inc. Releases Replacement Rate Data Mapped to ACES Codes
IMR’s Replacement Rate Data is available for more than 140 parts and services and can be customized by geographic region.
IMR Inc. Celebrates 35th Anniversary
Headquartered in Westmont, Ill., IMR Inc. has been an industry leader in automotive research since 1975. The company conducts syndicated and proprietary market research studies that focus on automotive parts and services, repair shops, technicians, accessories and vehicle technology trends.
Executive Interview with Bill Thompson, President and CEO of IMR Inc.
Bill Thompson is the president and CEO of IMR Inc. He joined the company in 2003 and immediately recognized the extraordinary potential in both the amount of research the company does, and the volume of data it collects. In this exclusive Executive Interview, Thompson talks about the recovery of the automotive industry and the future of the aftermarket.
IMR Offers New Tool and Equipment Tracking Study
Study focuses on tool and equipment purchasing habits.
IMR Inc. Offers New Instant Insight Surveys
IMR’s Instant Insight Surveys are conducted amongst 300 repair shops nationally with a written, formal report to clients within five business days.
IMR Inc. Renews Partnership with AASA
In addition to the AASA Status Report, IMR has agreed to supply information for AASA’s yearly replacement rate pamphlet.
IMR Inc. Releases DIY Decision Process Research
IMR Inc. has announced the availability of its Do-It-Yourself (DIY) Decision Process Studies.
Consumer Tracking Study from IMR Inc. Provides Category Specific Insights
WESTMONT, Ill. – IMR Inc. has announced publication of its Continuing Consumer Automotive Maintenance Survey (CCAMS), which offers retailers, manufacturers and distributors category-specific insight into Do-it-Yourself (DIY) and Do-it-For-Me (DIFM) demographics and vehicle graphics, as well as market share trends and replacement rate trends. “Retailers, distributors and manufacturers will find the CCAMS information invaluable
Repair Shop Study from IMR Provides Insight into Repair Shop Market
IMR Inc. has released a new study that provides in-depth information about automotive service providers to help retailers, manufacturers and distributors gain a better understanding of the overall repair shop market in terms of differing shop demographics, supplier solicitation and brand and supplier loyalty attributes.