DIAMOND BAR, Calif. – The Repairer Driven Education (RDE) series, presented by the Society of Collision Repair Specialists (SCRS), is returning to the SEMA Show for the second consecutive year.
With courses individually selected or crafted by the SCRS, the program includes nearly two dozen sessions taking place during the SEMA Show Oct. 30 through Nov. 2 in Las Vegas. The Headline Session, “Game Changers – Innovation Forum,” takes place Nov. 2 and features industry leaders discussing what innovation can look like in the collision repair business and how it is becoming core to business strategy. Other sessions explore how digital marketing, social media and related tools can increase customer retention and loyalty, as well as those that examine how new metals that are being used in the construction of today’s vehicles are impacting the repair process.
“As more and more collision repair businesses attend the SEMA Show, SCRS is pleased to partner with SEMA Show organizers to enhance the overall experience for our segment of the industry,” said Aaron Schulenburg, SCRS Executive Director. “The RDE series is a tremendous educational opportunity for the collision industry, providing an accessible and affordable education on topics that address issues that truly matter to those working in repair facilities. We were fortunate to be able to present the series at the last two SEMA Shows, and look forward to expanding the program this coming year.”
SCRS partnered with show organizers to present the RDE program at the 2011 SEMA Show. According to show organizers, the annual trade show saw nearly 30 percent more attendees from those representing collision repair facilities compared to the previous year.
“The SEMA Show features products from every automotive niche, which makes it the ideal venue for buyers to discover new markets,” said Peter MacGillivray, SEMA VP of events and communications. “Because the collision market is so closely related to many of our traditional market segments, it’s become one of the fastest-growing areas and is of huge interest to our attendees.”
Complete details, including course descriptions and a registration link for the Repairer Driven Series, are available here.
In addition to the SCRS RDE series, the SEMA Show will feature nearly 60 educational seminars throughout the week. To learn more about the SEMA Show, its seminars, or to see a list of exhibitors, visit www.SEMAShow.com.
