Posted: May 28, 2008
For our next edition of R. L. Polk & Co.’s Ask the Industry, we will look at the role that new vehicle information plays in p rod uct and inventory planning. Every year, there are more than 100 new vehicle launches and changes that significantly affect the landscape of the automotive industry. In the ever-changing environment that is the automotive aftermarket, what impact do these new vehicles have on your company and the industry? How important is receiving timely new vehicle information to your p rod uct and inventory planning?
The results of this survey will be published in an upcoming in-depth report and will include additional commentary and data from R.L. Polk & Co.