RICHFIELD , Ohio – OEConnection, a provider of online buying, selling and analysis of original equipment parts, has expanded into dealership service lanes with the introduction of ServiceAdvantage to General Motors dealerships.
This customizable Web-based tool designed collaboratively with General Motors dealerships, was built to help dealership service consultants quickly and professionally communicate an automaker’s recommended routine maintenance based on a vehicle’s make, model, year and mileage. ServiceAdvantage supports GM’s Simplified Maintenance Schedules by consolidating and synchronizing the hundreds of owner’s manual service recommendations for easy and on-demand Internet access by any General Motors dealership in the U.S.
“OEConnection has become a trusted name in more than 90 percent of GM parts departments by standardizing and delivering dependable parts order fulfillment and p rod uctivity tools in a timely, simplified, accurate fashion,” said Chuck Rotuno, OEConnection president and CEO. “This substantial dealership footprint combined with our proven expertise in developing Web-based software solutions makes us the logical choice to deliver a comprehensive recommended maintenance solution.”
Designed as a customer-facing, interactive sales and service tool, ServiceAdvantage’s key component enables auto dealership service consultants to build greater trust and confidence with consumers upon check-in with the Service Department. It is a single point of reference for fast and accurate customer consultation of recommended factory and dealer maintenance. In addition, ServiceAdvantage’s interactive online menu is easily tailored to include dealer-recommended maintenance with dealer-specific pricing and labor operations codes. Service managers can add and update menu offerings on demand.
According to OEConnection, ServiceAdvantage can reduce service department costs associated with pre-printing paper menus that get outdated when services or costs change. Additional ServiceAdvantage features include:
* An interactive multi-point vehicle inspection form providing service managers with the ability to measure and increase vehicle inspection effectiveness
* Service manager’s pricing analysis tool to more effectively price services which could lead to achieving target profit margins and revenue.
”Over the last eight years, we’ve seen firsthand the dealership’s growing dependency on Fixed Operations,” added Ted Fellowes, OEConnection vice president and general manager supply chain solutions. “With ServiceAdvantage’s ability to consolidate and quickly deliver the most accurate and complete recommended maintenance information, service personnel can better serve their customers and keep them coming back. And research has shown that 86 percent of customers that return to the dealership for regular maintenance will also buy their next vehicle from that dealership. We believe this makes ServiceAdvantage the right application at the right time.”
