Net Driven, provider of websites and internet marketing solutions exclusively for the automotive industry, has announced an upgrade to its existing website solution.

Net Driven’s Elite websites will now feature Lead Manager, a lead management dashboard and ROI measurement tool, at no additional cost to clients, the company says. This feature will not only provide a dashboard view for on-demand visibility into website performance and lead activity, but also will allow users to manage their website leads with ease and dive deeper into business trends and patterns.

Currently, Net Driven clients receive detailed monthly and quarterly data on their website’s performance. With this new feature, clients will now have access to this information on a more detailed level whenever they want to view it.

Clients will be able to log in at any time to view their website leads in a single, convenient location. Lead Manager will help them tie those leads directly to the revenue they generated. Lead and customer data also can be exported to use in other marketing such as email or direct mail campaigns.

“Lead Manager represents our continued commitment to delivering the most cutting-edge internet marketing solutions to the automotive industry,” said Eric Wellner, Net Driven general manager. “We’re excited to roll this out to our clients to help them see the ROI for their website and make informed business decisions based on the data they see. Now, all of the leads generated by their Net Driven website can be monitored, analyzed, even used for other marketing outlets.”

Wellner added, “For anyone that isn’t already a Net Driven client, Lead Manager is yet another valuable tool that separates us from other providers in the industry and helps us achieve our mission of helping independent businesses truly thrive. We invite you to do a demo and see it in action.”

Dealers who would like more information can request a free demo here.