Mevotech LP has announced the promotion of Ron Aparicio to the role of national sales director, traditional sales. In this new role, Aparicio will lead the U.S. sales team responsible for the traditional aftermarket distribution channel.
“Ron personifies the Mevotech spirit,” said Scott Stone, executive vice president of sales and marketing for Mevotech. “Over the past years, Ron has earned a reputation for delivering customer support the Mevotech Way. His collaborative and consultative approach has earned him the trust of his customers and teammates and will serve him well in his new position. His innovative thinking and vision will enhance our strategic direction and accelerate Mevotech’s growth while continuing to build upon the strong relationships he has fostered within the Aftermarket.”
Aparicio is well-known throughout the industry and has served on many committees of the Auto Care Association. In 2015, he received the Auto Care Association’s “Four for the Future” Impact Award honouring aftermarket professionals aged 40 or younger who have made remarkable contributions within the industry. Aparicio received his Master Automotive Aftermarket Professional designation from the University of the Aftermarket.