Cottman Transmission and Total Auto Care has received another award for its digital marketing campaign.
Out of more than 5,000 submissions for 24 countries, Cottman’s web series “Transmission Physician,” featuring an animated female transmission expert, earned the Silver Award in the 2017 Summit Creative Award competition for its creative work in the educational animated video series
“There’s nothing more gratifying than seeing your team’s hard work pay off, and the Cottman crew put their heart and soul into creating the Transmission Physician,” said Derik Beck, vice president of digital marketing at Cottman. “Watching her take home so many distinguished honors just reinforces why we do what we do, and how important it is to value service and education for our customers over everything.”
The Summit Creative Award (SCA) recognizes and celebrates the creative achievements of small- and medium-sized advertising agencies worldwide with annual billings under $30 million. Celebrating its 23rd year, the SCA has firmly established itself as the premier arbiter of creative excellence for firms of this size and has become a coveted honor.
Entries in 13 major categories are judged against a stringent set of standards. During its blind judging the board of judges search for and identify innovative and creative concepts, strong executions and user experience, and the ability to communicate and persuade. Winners were selected in a wide-range of categories from print and broadcast to online advertising and social media.