MEDIA, Pa. BrynDana International Ltd., manufacturers of ColorBond Automotive Paint, has launched a new optimized website, www.colorbondpaint.com .The site went live on Nov. 18 and contains an array of new content, and organizational and product information enchantments to help professional and DIY customers achieve success.
The website has been totally revamped, and certain changes stand out, according to the company. Thirty-five percent of all Web-based orders are now placed on mobile devices, and the platform integration was designed for tablets and smartphones.
A new interactive color chart features 148 contemporary OEM colors, including colors for Ford, GM, Chrysler, Toyota, Honda, Nissan, Jaguar, BMW, Mercedes, Porsche, Harley and Sea Ray Boats. Each OEM color that is featured on the chart, was hand-sprayed on a miniature automotive profile, photographed, catalogued by manufacturer and posted on a color chart page. New colors can easily be added to the page to keep the chart current.
“The new website is easier to use and creates a satisfying customer experience,” said CEO Malcolm Johnson. "The site has several new videos as well as an updated FAQ page that helps a customer understand exactly what is needed to create a professional refinish job. In the near future, our goal is to integrate a stronger social media presence."
View the new website at www.colorbondpaint.com.