HOLLY, Mich. — AutoZone Mexico has named Bar’s Products its 2010 Vendor of the Year. This is the second consecutive year Bar’s has won this prestigious award, and the first time in AutoZone Mexico’s history that a vendor has earned the award two years in a row.
Mario Nardone, AutoZone Mexico merchandising and marketing vice president, presented the award at the organization’s 2011 Annual Vendor Summit. Nardone described how Bar’s Products stands out as a vendor.
“Bar’s Products consistently demonstrates their desire and commitment to tailoring their business to our market by studying the competition and unique consumer preferences, thus allowing them to introduce innovative products that meet the particular needs and wants of the Mexican consumer,” Nardone said.
Nardone also praised Bar’s Products’ involvement in AutoZone’s marketing activities, including end caps, fliers and window signs. “And as the icing on the cake,” he said, “Bar’s Products has maintained an exceptional fill rate of nearly 100 percent.”
Bar’s Products sells a full line of premium automotive chemicals through AutoZone Mexico under the Rislone brand. Products include cooling system stop leaks and cleaners; head gasket and engine block repairs; repairs for the engine, transmission and steering systems; fuel injector cleaners; oil and engine treatments; ring seal and compression repairs; and system performance enhancers.
“We are truly honored to be recognized by our partners at AutoZone Mexico,” said Clay Parks, Bar’s Products vice president of development. “We pride ourselves on providing high-quality products and are committed to continuing to support AutoZone in its efforts to market and sell these solutions to our end-user customers so that they can get longer life out of their vehicles.”
Jim Moffitt, Bar’s Products vice president of sales and marketing, said he was thrilled by the back-to-back wins.
“For our industry, this is like winning the Super Bowl or the Daytona 500 twice!” Moffitt said.