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Royal Purple Announces New NASCAR Sponsorship
March 14, 2011
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By aftermarketNews staff
PORTER, Texas – Royal Purple has announced a multi-year agreement as the title sponsor of the NASCAR Nationwide Series Race at the Auto Club Speedway in Fontana, Calif. The Royal Purple 300 will take place Saturday, March 26 as part of the Speedway’s race weekend.

The Speedway’s D-shaped oval track has been host to NASCAR races since 1997. Race day will feature a full day of cars on the track with NASCAR Nationwide Series qualifying, followed by NASCAR Sprint Cup Series practices. At 2:30 p.m. (PST), the green flag will drop for the start of The Royal Purple 300.

“We anticipate a great weekend with the race fans during Auto Club weekend,” said Mark McFann, vice president of marketing and sales. “With a reputation for some of the most exciting five-wide racing on the NASCAR circuit, the Royal Purple 300 was a natural pairing of high-performance and excitement that we look for in a partnership.”