RANCHO SANTA FE, Calif. -- Elite Worldwide has announced that Servando Orozco has joined the company as a speaker and provider of both English and Spanish content for Elite downloads.

Eleven years ago, Orozco started his career with a small, two-bay shop in Long Beach, Calif., struggling each month just to break even. His unwavering commitment to success, devotion to training and continued education, and dedication to helping the Long Beach community through charity events held at his shop have made him the proud owner of two of the most successful shops in California.

While Orozco has had the opportunity to share his success story through speaking engagements at industry events, local colleges and through interviews with the local press and other automotive organizations, his new position with Elite will enable him to teach shop owners his secrets to success worldwide.

“Servando is a testimony to what can be done when one has clearly defined goals, a well-crafted plan, a strong work ethic and the right people on their team. His commitment to ethics and the reputation he’s built in his community through his involvement in local charities illustrate that when you do the right things for the right reasons, good things happen. It’s an honor to have an individual like Servando join the Elite team, and there’s no doubt in my mind that he’ll enable us to help more shop owners, in both English and Spanish, worldwide,” said Bob Cooper, president of Elite Worldwide.