MILWAUKEE -- Johnson Controls Inc. (JCI) and MAC S.A. have signed an agreement to form a joint venture in Colombia to produce and sell lead-acid batteries in the Central and South American regions. MAC S.A. is an automotive battery supplier based in Yumbo, Colombia.
According to JCI, this new partnership was established to help strengthen its market leadership in these fast-developing emerging markets.
"Johnson Controls Power Solutions has had a presence in South America for more than a decade and our Heliar automotive battery brand is nearing its 80th year in the market. We have a strong South American business now and we'll continue to invest in the region to maintain our leadership as the market grows," said Allen Martin, vice president and general manager of the Americas for Johnson Controls Power Solutions.
Johnson Controls sells several key brands of batteries in Latin America, including Heliar, VARTA, LTH and OPTIMA. MAC is among the most recognized brands in Colombia for automotive batteries, and has a strong presence in the Central and South American regions and in the Caribbean, selling to the aftermarket as well as to major automakers.
Working together, the two companies plan to expand their footprint, bringing new technology and innovation to the market and increasing their exports from Colombia, mainly to the countries in the Andean Region.
In addition to manufacturing batteries, MAC owns a recycling facility in Yumbo, Colombia, which currently recycles 30,000 tons of lead annually, the equivalent of 3 million batteries per year.
Johnson Controls Joins Forces with Colombian Automotive Battery Brand
JCI says the partnership will strengthen its automotive battery market leadership in Central and South America.
MILWAUKEE -- Johnson Controls Inc. (JCI) and MAC S.A. have signed an agreement to form a joint venture in Colombia to produce and sell lead-acid batteries in the Central and South American regions. MAC S.A. is an automotive battery supplier based in Yumbo, Colombia.
According to JCI, this new partnership was established to help strengthen its market leadership in these fast-developing emerging markets.
"Johnson Controls Power Solutions has had a presence in South America for more than a decade and our Heliar automotive battery brand is nearing its 80th year in the market. We have a strong South American business now and we'll continue to invest in the region to maintain our leadership as the market grows," said Allen Martin, vice president and general manager of the Americas for Johnson Controls Power Solutions.
Johnson Controls sells several key brands of batteries in Latin America, including Heliar, VARTA, LTH and OPTIMA. MAC is among the most recognized brands in Colombia for automotive batteries, and has a strong presence in the Central and South American regions and in the Caribbean, selling to the aftermarket as well as to major automakers.
Working together, the two companies plan to expand their footprint, bringing new technology and innovation to the market and increasing their exports from Colombia, mainly to the countries in the Andean Region.
In addition to manufacturing batteries, MAC owns a recycling facility in Yumbo, Colombia, which currently recycles 30,000 tons of lead annually, the equivalent of 3 million batteries per year.