AASA supplier members have a unique, free promotional opportunity at AAPEX 2010: participating in the Know Your Parts exhibit, Sands #3800. This is a chance to have company products featured at an additional location at AAPEX — in a prime spot adjacent to the main entry doors with maximum traffic — and support this industry initiative.

The AASA Know Your Parts exhibit has been expanded this year, with room for parts displays and member marketing materials that depict the differences between low cost, low quality parts and parts from full service aftermarket suppliers.

AASA has built a small display of sample parts and member marketing literature — the most recent use was at the Global Automotive Aftermarket Symposium (GAAS) in May. However, much more is needed for the expanded AAPEX exhibit. Items for the Know Your Parts display may include: display-quality product samples, cutaways, features and benefits, product photographs, side by side comparisons, test data, etc. Products can be returned following the show upon request.

Members can send materials or direct any questions to Jack Cameron at jcameron@mema.org, AASA, P.O. Box 13966, Research Triangle Park, N.C. 27709.

Members wishing to ship material via Federal Express or other carrier should e-mail media@mema.org for the AASA shipping address.