ORLANDO, Fla. -- General Automotive Co., a North American provider of aftermarket parts and advanced technology for the automotive industry, has launched an export sales division for the purpose of expanding its distribution abroad. General Automotive has historically focused its sales and distribution efforts in the United States, but now seeks to take advantage of opportunity for international distribution of its products.

"We have launched this initiative in response to demand that we see developing for our products internationally," said Dan Valladao, president and CEO. "With this new division, we will be able to leverage our existing relationships in Europe and Asia to expand our revenue and customer base."

The company has appointed industry veteran Scott Bruno as director of sales, and has brought on a full sales team for the purpose of building the export division. "We are really excited about the prospects for growth within this division," said Valladao. "The world market is now opening up for General Automotive, and we feel we are ideally positioned to take advantage of it."

General Automotive Co. is focused on expanding its operating growth platform through multiple and ongoing acquisitions of successful niche manufacturing companies in the automotive industry. General Automotive's wholly owned subsidiary, OE Source (OES), imports and sells hard-to-get auto parts from proprietary sources domestically and abroad, fulfilling critical portions of its customers' supply chain. OES specializes in engine management products such as O2 sensors.