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SKF Recognized by NCMA for its Heavy Duty Online Catalog
May 13, 2009
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By aftermarketNews staff
ELGIN, Ill. -- SKF recently received an award for its Heavy Duty Online Catalog at the 2009 National Catalog Managers Association (NCMA) conference held in Long Beach, Calif.

The NCMA is a professional organization that helps automotive aftermarket catalog managers effectively use catalogs for sales growth, cost reduction and operational efficiency, as well as foster catalog accuracy, efficient production and current technology.

The SKF Heavy Duty Online Catalog was awarded the 2008-2009 NCMA President's Award for Catalog Excellence in the category of "Web Catalog-Most User Friendly." The award acknowledges SKF's ability to meet specific criteria as outlined by the NCMA.

"This recognition, along with the four awards SKF received at last year's NCMA conference, is a tribute to the entire marketing and catalog team at SKF who strive to provide the most user-friendly resources in the industry for our customers and partners," said Doug Fike, manager, marketing support, SKF. "We take pride in our online resources, and we are extremely honored to receive such a prestigious award in this category."

SKF has received recognition from the NCMA for six straight years. Past awards include:

- The 2008 President's Award for Electronic Data Excellence from Activant Solution
- The 2008 President's Award for Paper Catalog SKF Passenger Car, Light and Medium Duty Applications (457205)
- The 2008 President's Award for Automotive/Heavy Duty E-cat CD catalog
- The 2008 President's Award for the SKF Heavy Duty Wheel Application Catalog (457601).
- The 2007 President's Award for Catalog Excellence for its SKF E-Cat CD
- The 2005-2006 President's Award for Catalog Excellence for Web catalog
- The 2003-2004 President's Award for Catalog Excellence for printed 2005 catalog
- The 2000-2001 Catalog of the Year Award

To access the SKF Heavy Duty Online catalog and other useful reference materials from SKF, visit www.vsm.skf.com.