IRVINE, CA --Prolong International Corp., has announced the expansion of international sales in the Philippines through a televised ad campaign.

Prolong's Philippines based distributor, KLG International, Inc., is launching a televised direct response marketing campaign for Prolong products on its TV affiliate, Home Shopping Network, Inc., Philippines. KLG International, Inc. has more than 40 years of expanding distribution through both wholesale and retail channels and will mirror the successful introduction of the Prolong line in the U.S. market with a 30-minute infomercial presentation on their direct response TV channel. The Republic of the Philippines has approximately five million vehicles on the road, including many commercial and utility vehicles that are being stretched for a longer useful life. Repair costs, longevity and fuel economy are all major issues that Prolong automotive chemicals help to successfully address.

The televised campaign will run repeatedly on the home shopping and telemarketing network operated by KLG International. The program utilizes state of the art graphics to explain the unique protection from extreme pressure, friction and heat provided by patented Prolong Engine Treatment and shows viewers real-life applications and benefits of Prolong products.

Viewers have the opportunity to order a combination pack of Prolong's core products including Engine Treatment, Transmission Treatment and Fuel System Treatment. Following a successful TV run with direct response sales, KLG plans to roll out Prolong's consumer automotive products in their brick-and-mortar retail channels.

"KLG International is proving to be a strong, creative and valued partner in our quest for a significant share of the Philippines automotive aftermarket," states Jeff Victer, International Sales Manager. "Their group of companies, which include both media access for advertising and sales and retail and wholesale channels of distribution, are providing a comprehensive platform for Prolong to implement its sales growth strategy in a new and promising market. I expect great exposure for the Prolong brand in the Philippines."

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