BROCKVILLE, ON and COLUMBUS, OH-- Pricedex Software Inc., and Nu-Way Automotive System, Inc., have signed a technology alliance partnership, through which the two companies hope to bring to market a series of technology-based services and solutions designed to help aftermarket manufacturers, wholesalers and retailers strengthen their competitive positions by having better and quicker access to accurate industry information.

Nu-Way Automotive System, based in Columbus, OH, is a leading data provider to the automotive sector, providing a variety of unique, research-based products and services to aftermarket manufacturers, wholesalers and retailers. Nu-Way is a division of Trade Service Corp., an industry leader in the areas of data and information acquisition, management, publishing, and distribution since 1931.

“There is a vast knowledge and breadth of experience here at Nu-Way, and we are equally impressed with Pricedex’s robust technology, and their extensive knowledge and understanding of the aftermarket,” said Phil Bishop, president of Nu-Way. “Since our management team’s repurchase of our parent division, Trade Service Corporation, from i2 Technologies, Inc., Nu-Way has been seeking a technology partner that can help us provide a more comprehensive set of product offerings to all facets of the aftermarket. We believe Pricedex’s industry-leading PIM technology will allow us to do just that. We can all see synergy in this arrangement.”

Ontario-based Pricedex Software Inc. is a developer of product information management solutions to meet the unique needs of the automotive and heavy-duty aftermarket, aerospace and manufacturing industries. Pricedex software establishes, manages and maintains product and part relationships, pricing methodologies, catalog structures and business rules and logic.

Terry O’Reilly, president of Pricedex said: “We have agreed to formally sit down and examine those synergies together, and expect that it will result in new offerings coming to the market very shortly. This alliance with Nu-Way confirms and shows tangible evidence of our strong commitment to the independent automotive aftermarket. We’re here for the long run and we intend to be creative, and to bring competency and technology leadership to this sector.”

While officials for both companies declined to offer particulars pertaining to the alliance, both said further joint announcements would likely be forthcoming.

For more information about Pricedex, visit: www.pricedex.com.

To learn more about Nu-Way, go to: www.Nuwayauto.com.

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