BETHESDA, MD -- With Fall Car Care Month in October right around the corner, the Car Care Council reminds industry companies and organizations that its “How To” CD and DVD is available at www.carcare.org. The CD and DVD contain extensive information and marketing materials to help vehicle service providers get actively involved in Fall Car Care Month.

The DVD features a 12-minute “how-to” video with step-by-step instructions on how to plan and host consumer vehicle check-up events. The CD includes a comprehensive event planning guide complete with sample press releases, radio spots, camera-ready ads, samples of vehicle check-up event inspection forms, brochures, logos and more.

“Distributors, WDs and jobbers will learn the benefits of helping their customers get involved while repair shops and retailers will see just how easy and rewarding it can be to host vehicle check-up events during Fall Car Care Month,” said Rich White, executive director of the Car Care Council.

To request a copy of the two-disc set, visit: www.carcare.org. Single copies are available for free. For multiple copies, call the Car Care Council at 240-333-1088.