ROCHESTER, MI -- The Equipment and Tool Institute (ETI) has announced the addition of Rich Pershell in the role of technical manager. Pershell will be responsible for all of the Institute’s technical programs and activities including managing and planning all technical aspects of ETI’s Tech Weeks, the Tek-Net Library and technical content for ETI’s website and publications. Pershell will also oversee the activities of ETI’s Vertical Groups and the Technical Committee, as well as develop their annual goals and objectives. He will act as ETI’s liaison with other organizations that affect tool and equipment design and manufacturing.

Pershell was most recently with Chrysler LLC, managing Production Releasing/Special Projects Program Management and had previously held various positions within the corporation for more than 29 years.

Pershell holds an associate’s degree of science in automotive technology and a bachelor of science degree in occupational education, both from Southern Illinois University.

Pershell will be working out of ETI’s headquarters in Rochester, MI.

For more information about ETI, go to: www.etools.org.