WIXOM, Mich. -- NGK Spark Plugs has announced the restructuring of its U.S. and Canadian Product Departments into one group. Previously, the two companies worked separately to provide support to their respective customers. Jeff Desveaux, currently the senior product manager, has been named to lead the North American Product Department efforts for both the U.S. and Canadian Aftermarket Divisions.

Desveaux, an 11-year veteran in the automotive aftermarket industry, was previously responsible for NGK Spark Plug Canada’s Product Department, Customer Service and OES efforts. In his new role as North American product manager, Desveaux will be responsible for the product efforts for NGK in both the U.S. and Canada.

Supporting Desveaux is Robert DeBlander, U.S. product manager and Chris Harrison, Canadian product manager. Their roles are to support and implement the goals of the product department for their respective customers.

“We have a strategic vision that by bringing our U.S. and Canadian product groups together into one unified team, we can provide new part numbers and up-to-date application coverage more quickly,” said Desveaux. “We will explore new product opportunities, respond to frequently changing market conditions and raise our service levels in all areas for our aftermarket distributors.”