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Holley Performance Brands Appoints Chet Baker SVP of Sales

Baker will lead the company’s sales team, developing and executing strategies to drive growth across Holley’s portfolio of brands.

Chet Baker Holley
Holley Performance Brands Appoints Two New Vice Presidents

Charlie Taylor and Will Robbins collectively represent nearly 50 years of automotive industry experience.

Holley Performance Brands Appoints Two New Vice Presidents
Holley Announces Shift to Holley Performance Brands 

The change underscores the company’s goal to enhance its presence across the high-performance automotive aftermarket sector.

Holley Announces Shift to Holley Performance Brands 
Sentinel Capital Partners Acquires Driven Performance Brands

The company’s products are marketed under five leading brands: Flowmaster, B&M Racing and Performance, Hurst Shifters, Hurst Driveline Conversions and Dinan Engineering.

Race Winning Brands Acquires TMG Performance

The transaction marks MiddleGround Capital’s fourth add-on acquisition by RWB since the firm acquired the platform in December 2021.

Race Winning Brands Acquires Victory 1 Performance

Victory is a a leading supplier of manufactured and forged high-performance titanium and alloy valves.

ITW Global Brands’ Rain-X Wins NPD Aftermarket Performance Award For Top Market Share Increase

The performance awards were given to the manufacturers with the highest increase in market share and fastest-turning brand per item in the U.S., according to NPD’s Retail Tracking Service, and highest increase in online market share in the U.S., according to NPD’s Checkout E-Commerce Tracking.

2 Car Additive Brands Combine Into Rislone Hy-per Premium Performance Products

The new Rislone Hy-per family will include all the current Hy-per Lube motor oil, fuel system and cooling system additives, as well as several related products from the Rislone lineup.

ITW Consolidates Maintenance Chemical Brands Under The New Full Throttle Performance Products Lineup

Effective immediately, this complete line replaces every product in the recently retired Heartland and MileGuard product lines available through authorized distributors.

Performance Warehouse Association Rebrands As Custom Automotive Network

CAN will continue championing for the automotive distribution chain, remaining committed to growing members’ businesses and promoting networking opportunities beyond the traditional performance market.